ABOUT US

OUR REPUTATION

ProVantage offers elite golfers and their coaches the opportunity to raise their game by experiencing the most comprehensive golf performance analysis using leading-edge technology.

This exceptional service is only available from Loughborough University Sports Technology Institute, the world's most pre-eminent university-based sports technology facility.

The Institute is home to the Sports Technology Research Group which has a 25-year history of working with global brands including adidas, Dunlop-Slazenger, Head, New Balance, Nike, Speedo, Reebok and Umbro on the design, simulation, testing and manufacture of sporting goods. Its expertise underpins many of the world's most ground breaking products including all adidas World Cup footballs since 2004 and Canterbury and Nike World Cup Rugby shirts.

The Institute's location within Loughborough University, with its world leading reputation for sport and its underpinning academic disciplines, is unique. The University has been the official base for numerous national teams in the build to major competitions including the London 2012 Olympic and Paralympic Games, the Rugby League WC 2013 and the Rugby WC 2015.