The team behind ProVantage is part of the world leading Sports Technology Research Group at Loughborough University. We have considerable experience of designing and delivering educational programmes such as the 3 year degree in Sports Technology that is offered by Loughborough University. Through the use of lectures, laboratory sessions and project work, the team teach undergraduate students on a daily basis subjects such as the golf industry, measurement science and technology, data analysis, human sciences and advanced biomechanics. Through our coach education programmes we aim to bring technology and biomechanical analysis to the forefront of coaches’ thinking, and to demonstrate how these can be used to assess and improve golf performance.